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customer Experience katie Stabler customer Experience katie Stabler

Why Customer Experience is important โ€“ the hidden benefits

October sees the end of British Summertime and welcomes the ghoulish fun of Halloween, but did you also know that October features Global Customer Experience Day? It does, October 4th!

So, what better time than now, to refocus our thoughts as to exactly why we should all care about Customer Experience? Iโ€™m not going to talk about the huge, (should be) obvious benefits such as customer retention and customer lifetime value (much), instead, Iโ€™m going to share some of the lesser-known benefits that a great Customer Experience creates. But first, letโ€™s set the sceneโ€ฆ

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