Where do you think you are on your customer experience journey?

Please select the option which most closely applies.

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What kind of business are you in?

If there's anything else that you would like to tell us, that might support your assessment, please feel free to share here.

We are in a position where we recognise we can do more/strengthen our approach.
We are thinking about what more we can do to prioritise customer experience, but we will need clear guidance and achievable outcomes in order to progress.
Customer experience focus isn’t on our agenda yet and it possibly won’t be for some time.

Q8. Where do you think you are on your customer experience journey?

Your customers deserve the best!

1. We are ready to enhance our approach to customer experience

2. We will need some convincing if we need to allocate resource to this

3. We are a long way off adding customer experience as a priority

Q8. Where do you think you are on your customer experience journey?

Your customers deserve the best!