Our Instagram is the place to be for CX Tips and Inspo!

 

The CULTIVATE Blog

A regular dose of articles, tips and teachings for your customer experience creation

How to Use the Framing Effect to Improve Customer Experiences

The framing effect has nothing to do with picture framing (picture framingโ€ฆis that still a thing?). The framing effect is actually a mental shortcut where we make decisions based on how information is presented, rather than the information itself. It's a type of cognitive bias that can be influenced by positive or negative wording, the situation and the settings we find ourselves in.

Read More
Business support, customer Experience katie Stabler Business support, customer Experience katie Stabler

Are You Listening to Your Customers or Irritating Them?

The ability to listen is a seriously underrated quality and itโ€™s a skill that not all businesses have mastered. Despite the many channels, tools, and technology available to enable us to really hear what our customers are telling us, we still often just skim the surface.

The ability to listen can be the catalyst for cultivating satisfied and loyal customers or for creating a level of frustration that can only be relieved by customers walking away.

A headshot of Katie Stabler

Katie Stabler

So why, when listening to our customers is so incredibly invaluable, do organizations still fall short?

Here, Katie Stabler explores some of the lesser-discussed reasons that a business might be unable to hear what its customers have to say.

Read More

Start your new customer experience programme today

Contact CULTIVATE for a free, informal chat